A Diverse Team of

Powerful Leaders


Founded in 2011 by Dr. Marcus Martin (CEO) and Dr. Eddilisa Martin (President), 2M Clinical is led by a diverse team of experts with extensive hands-on experience in every aspect of clinical trials and research. Our collective knowledge of the pharmaceutical and healthcare sectors and substantial work with regulatory bodies makes us a powerful ally and smart strategic partner.

Craig Reist

  • BS
  • PhD
  • 25+

Vice President & Chief Scientific Officer

Dr. Craig Reist is a Senior Clinical Trialist with over 25 years of experience working on Pharma-sponsored global outcomes trials with a focus on using metric-driven operational strategies. Part of his expertise includes transforming and optimizing trials through an evidence-based operations model. Before joining 2M Clinical, Dr. Reist served as the Director of Megatrials at Duke University Clinical Research Institute (DCRI).

The DCRI Megatrials domain designs and operationalizes large global commercial clinical trials focused on evaluating new drugs/devices for regulatory approval. Dr. Reist oversaw these projects working closely with senior clinical and operational executives at global pharmaceutical companies to create and ensure delivery of trial operational plans. He was instrumental in helping DCRI’s Megatrials team complete over 30 global megatrials, enrolling more than 350,000 participants at thousands of sites in countries around the world. The results of these pivotal trials led to regulatory submission for label approval or expansion. Dr. Reist received his BS in Biology from Syracuse University and his PhD in biochemistry from the University of Virginia.

Contact: craig.reist@2mclinical.com

COVID-19 is forcing our industry to accelerate innovation with the result being a new blueprint of what is possible when managing clinical trials.

- CR -

Keith Tode

  • BA
  • MBA
  • 25+

Vice President & Chief Growth Officer

Mr. Keith Tode brings extensive subject matter expertise in consulting on corporate and commercial strategy, digital health, patient centricity, clinical trial diversity, business development, and sales management. Prior to joining 2M Clinical, Mr. Tode served in numerous leadership positions for PAREXEL International, Thomson Reuters IP & Science, and MCRA, LLC.

He managed a global portfolio of pharmaceutical and medical device clients supporting IND, NDA, 510(k), de novo and PMA submissions, clinical protocol development, market access, HEOR, real-world evidence strategy, data analytics, and virtual/hybrid clinical trials. Mr. Tode has also formed strategic partnerships and alliances with the FDA, NMPA (formerly known as China FDA), the China Insurance Regulatory Commission, and the Indian Ministry of Health while conducting business in over 40 countries worldwide. Mr. Tode received his Bachelor of Arts in Political Science from the University of New Hampshire and his MBA in International Finance from Norwich University.

Contact: keith.tode@2mclinical.com

Adopting a robust clinical trial diversity strategy not only makes sense scientifically, but also in terms of commercial success for sponsors.

- KT -

Eddilisa Martin

  • BS
  • PharmD
  • 25+


Dr. Eddilisa Martin has over 25 years of clinical and health outcomes research and executive leadership experience. Her research expertise is in clinical research, pharmacoeconomics, and comparative effectiveness research. She has served as a therapeutic expert across several areas, including cardiovascular disease, diabetes, oncology, immunology, and anti-infective pharmacology.

Dr. Martin also has extensive experience interfacing with providers (hospitals, physicians, ancillary providers) to improve healthcare outcomes, healthcare service utilization, and costs. Prior to her leadership role with 2M, Dr. Martin served as a national medical liaison with Abbott Labs for 19 years. She received her Doctor of Pharmacy Degree from the University of Oklahoma Health Science Center and her Bachelor of Pharmacy Degree from the University of Arkansas Medical Sciences Center. She is licensed to practice pharmacy in the states of Texas and Arkansas.

Contact: eddilisa.martin@2mclinical.com

We want all patients to be able to make healthcare decisions based on clinical research data that reflects them.

- EM -

Marcus Martin

  • PhD
  • MPH
  • 25+

Founder & CEO

Dr. Marcus Martin has over 25 years of experience and training in epidemiology and outcomes research. He is responsible for 2M’s corporate vision, strategic growth, and talent acquisitions. Dr. Martin is a first-generation college graduate who attended college on a football scholarship at the University of Louisiana at Monroe.

He received his PhD from Howard University with concentrations in Sociology and Applied Statistics, and his MPH from the University of North Texas Health Science Center School of Public Health with concentrations in Population Health and Epidemiology. Dr. Martin also received a Master of Arts in Criminal Justice from the University of Louisiana at Monroe and his undergraduate degree from the University of Louisiana at Monroe. He is also a former faculty member at the University of Oklahoma, and has a current adjunct faculty appointment in the School of Public Health at the University of North Texas Health Science Center. Dr. Martin’s vision for 2M Clinical developed as after he successfully helped a close relative enroll in a clinical trial that saved her life.

Contact: marcus.martin@2mclinical.com

Everyone deserves an opportunity to enroll in a clinical trial regardless of race, gender, age, geography, or socioeconomic status.

- MM -